Public Candidate Profile
Francesca
Content Creation, Marketing Assistant, Studio Production
Halifax, United Kingdom (UK) Message FrancescaAbout Francesca and job interest
Ambitious, highly organized, and pro-active, I am a young creative eager to learn and further develop skills within marketing. Combined with an entrepreneurial and analytical mindset, I continually adapt to suit the fast-paced environment I adore. The opportunity to work collaboratively and also independently drives me to consistently perform and energizes my enthusiasm for the artistic industries.
| Career Status | Junior or Entry level |
|---|---|
| Desired Role | Content Creation, Marketing Assistant, Studio Production |
| Search status | Actively searching |
| Sector of Interest | Architecture / Interior Design, Fashion & Luxury, Marketing / Advertising / Social Media |
| Job period | Full-time |
| Remote job? | Yes |
Why Should We Hire You?
Key skills: Adobe InDesign, Illustrator, Lightroom, Photoshop Hobbies: Graphic Design, Photography, Styling, Videography
Education
09/2016 - 06/2020
United Kingdom (UK)Fashion Buying & Merchandising with Industry Marketing Placement (BSc)
Bachelor Degree (Undergraduate)
University of Manchester
1st Year Modules: Fashion (86%), Fashion Function & Aesthetics (61%), Fashion Marketing & Retail (69%), Garment Technology (68%), Management & the Apparel Pipeline (67%), Raw Materials for Fashion (71%) 2nd Year Modules: Buying Communication (77%), Fashion Brand Promotion (69%), Fashion Business & Analysis (62%), Fashion Buying & Merchandising (75%), Fashion Product Development (71%), Garment Production Technology (69%), Operations Management (67%) Year in Industry: 70% 3rd Year Modules: Business Project (90%), Buying Strategy (76%), Business Ethics & Sustainability (76%), Fashion Business in the Digital Age (68%)
Professional Experience
03/2020 - Present
Freelance Content Creator & Marketing Strategist
United Kingdom (UK)Fashion & Luxury
Description
• Creator of copy content and graphics for use on packaging, labels, and within marketing communications. • Developing a long term growth strategy for the brand within the luxury sustainability sector. • Creator of visual assets for social media, including still life and editorial photography.
Task/Duties/Responsibilities
Quantified Achievements
- Festival season campaign idea and execution on social media
- Launched first Instagram live session through Glasthomebury campaign.
07/2018 - 06/2019
Social Media & Influencer Marketing
NetherlandsFashion & Luxury
Description
• Analysing internal marketing figures to understand campaign performance and direct future strategies of growth. • Creation of company reports and creative storytelling concepts to strengthen brand identity and heritage. • Engagement: As a native English speaker, I was responsible for representing the brand's personality on social. I aimed to create positive, conversational, and compassionate responses to customer queries and concerns, providing a deeply personable consumer experience. • Sourcing and distributing user generated content in alignment with marketing and merchandising calendars • Social media co-ordination, planning and scheduling (Facebook, Instagram, Pinterest) • Paid social media assistance for YouTube advertisements • Production and styling assistant for company events including line launches, store activations and pop-up stores • Copyrighter for internal company communications blog
Task/Duties/Responsibilities
Quantified Achievements
- Head of logistics for Scotch and Soda’s 45-member brand ambassador program across six countries.
- Ambassador Programme: exceeded KPI’s for social media engagement (actual: 6.5% KPI: 5%) & reach (actual: 500,000, KPI: 300,000). Received increased marketing budget to launch programme into the Danish and American market. During my first month in a new
